Why We Didn't Build an App First
Most products in this space start with software. ANKOR started with a piece of wood and a magnet, and that order matters.
How it works
Most products in this space start with software: a screen-time tracker, a blocking app, a dashboard of statistics about your own behavior.
ANKOR started with a piece of wood and a magnet.
The Object Comes First
An app can be closed, deleted, or ignored. A physical object on your wall can’t be swiped away. That’s the bet behind ANKOR: the boundary has to be something you can see and touch, or it doesn’t hold.
ANKOR is designed and built in Basel, Switzerland, by a small team that uses the object daily.
Built in Basel
Every change starts with whether it makes the actual, physical ritual easier, not whether it adds a feature to a list.
The app is support, not the product.
Turn your phone off ANKOR’s screen tomorrow and the object still works exactly the same.
If something does not work, write to us.
Not every question is answered on this site. A person reads every message.